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Privacy Policy

Last Updated: February, 2026


149 AGENCY™ (“we”, “us” or “our”) operates www.149agency.co.uk www.149agency.com (the “Website”). 


This policy explains how we collect, use, and protect your personal information when you visit or interact with our Website.


By using our Website, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use immediately.


1. INFORMATION WE COLLECT

We may collect the following types of information:

  • Identity Data: Name, job title, and clinic/practice name.

  • Contact Data: Email address, billing address, and telephone numbers.

  • Technical Data: Internet Protocol (IP) address, browser type and version, time zone setting, browser plug-in types, operating system, and platform.

  • Usage Data: Information about how you use our website, products, and services.

  • Transaction Data: Invoices, payment records, and service history.


2. HOW WE USE YOUR INFORMATION

We use your data to:

  • Provide and operate our Digital Architecture services.

  • Process payments securely via PCI-DSS compliant gateways.

  • Respond to project enquiries and infrastructure consultations.

  • Comply with UK law, including tax (HMRC) and accounting requirements.

  • For US Clients: To facilitate international service agreements and ensure project compliance.


3. LEGAL BASIS FOR PROCESSING (UK/EU)

We process personal data under the following lawful bases:

  • Contract: To fulfil services you have requested or purchased.

  • Consent: Where you have explicitly opted in (e.g., to join a waitlist).

  • Legal Obligation: To comply with regulatory requirements.

  • Legitimate Interests: For business analysis, security, and fraud prevention.


4. DATA STORAGE & SECURITY

Our Website is hosted on the Wix Studio Enterprise platform.

  • Data is stored securely on servers protected by advanced firewalls and industry-standard encryption.

  • Direct payments are processed via PCI-DSS-compliant gateways (e.g., Visa, MasterCard, Amex).

  • We keep personal data only as long as necessary to fulfil the purposes stated in this policy, unless a longer retention period is required by law.


5. SHARING YOUR INFORMATION

We do not sell your personal data to third parties. We will only share your data with:

  • Infrastructure Partners: Hosting providers (Wix), analytics (Google), and payment processors (Stripe/PayPal).

  • Legal & Regulatory: Regulators (ICO/HMRC) and other authorities if legally required.

  • Business Transfers: Potential buyers or investors in the event of a business sale or restructure.


6. YOUR RIGHTS (UK GDPR)

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you.

  • Request correction or deletion of your data.

  • Object to or restrict certain processing.

  • Withdraw consent for marketing communications.

  • Data Portability: Request transfer of your data to another service provider.

To exercise these rights, please contact our Data Protection Officer at: hello@149agency.co.uk.


7. INTERNATIONAL TRANSFERS & US RESIDENTS

International Data Bridge:

As a global agency, we may transfer data between the UK, EEA, and the USA. We ensure all transfers are protected with adequate safeguards, adhering to the UK-US Data Bridge framework where applicable.


For Residents of California (CCPA):

If you are a resident of California, you have specific rights regarding your personal information, including the right to request disclosure of data collection and sales practices. 149 Agency™ does not sell your personal information.


HIPAA Disclaimer:

While 149 Agency™ designs HIPAA-ready websites for medical professionals, this marketing website (www.149agency.co.uk/www.149agency.com) is for B2B informational purposes only and does not collect Protected Health Information (PHI).


8. COOKIES & TRACKING

We use cookies to improve your browsing experience and analyse site traffic. You can manage cookie preferences in your browser settings.

9. ICO REGISTRATION

We are registered with the Information Commissioner’s Office (ICO).

  • Registration Number: ZB953660

  • Data Protection Contact: Madeline-Rose Crichton-Fuller

  • Email: hello@149agency.co.uk

If you are dissatisfied with our response to a data protection query, you may contact the ICO directly: https://ico.org.uk.


10. THIRD-PARTY LINKS

Our Website may contain links to third-party sites. We are not responsible for their privacy practices and encourage you to review their policies before providing personal information.


11. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated “Last Updated” date.


CONTACT US

If you have questions about this Privacy Policy, please email: hello@149agency.co.uk

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