
Scalable Digital Architecture for High-Ticket Wellness.
IN AYURVEDA BALANCE.
HOLISTIC HEALTH + EDUCATION
WIX STUDIO + PAYMENT INFRASTRUCTURE
SYMPTOM: STATIC PRESENCE
THE DIAGNOSIS.
The brand had outgrown its "brochure-style" origins. While the in-person experience was profound, the digital footprint was passive.
The business faced a complex architectural challenge: serving three distinct user pathways, Regular Class Attendees, High-Ticket Retreat Seekers, and Corporate Clients, without cluttering the interface. The goal was to shift from a site that simply "informed" to a platform that "converted."
PROTOCOL: USER PATHWAYS
THE PRESCRIPTION.
We engineered a Wix Studio environment rooted in clarity and calm, using fluid space to mirror the brand’s grounding philosophy.
The Tri-Sector Navigation: We simplified the UX into clear funnels, ensuring a corporate client never gets lost in a yoga class schedule.
Financial Infrastructure: We integrated a custom retreat booking system with Automated Direct Debit capabilities. This allows users to pay for high-value retreats in installments, removing the barrier to entry and securing cash flow for the business.
Virtual Integration: Seamless paths for both in-person and digital class bookings.

Scalable
Ready for future retreat expansion.
Automated
Reduced admin time on payment collection.
Grounded
A brand identity that feels expensive, educational, and safe.
STATUS: CONVERSION LED
THE OUTCOME
A digital foundation that holds space as intentionally as the physical practice. By merging soulful aesthetics with rigorous functionality, the site now operates as a 24/7 sales engine.
CLINICAL APPROVAL.
Maddie@149 is an incredibly talented graphic designer who has been easy to work with, highly professional, and captured exactly what I was looking for in designing my campaign branding and website. Maddie knew what I was trying to accomplish, and really made sure that she understood my goals before getting to work, and I could not be happier with the outcome! I would absolutely recommend Maddie to anyone who is creating a brand they are proud of.

Nisha Kumar Joon
IN AYURVEDA BALANCE.




